Assignment 4 - Update

After presentation in tutorial, I received feedback that the two sentences in red are too big for tag lines in a poster. Hence, in a new effort, I reduced the wordings to a smaller size. In addition, I also tweaked the colour settings of the background, which is the photograph of the tree canopy.

Due to printing constraints, CMYK settings do not allow the poster to show the green essence of the tree in the background, hence the print out appears dull and listless. In order to combat this issue, I adjusted the colour settings in Photoshop to 'Overlay'. This setting manages to invoke the green and lush nature of the tree in the background, and this in turn also makes the poster brighter and eye-catching.

*Note that blog is unable to display poster in true colour, hence the distortion


In addition to a poster on saving trees, I decided to do another on saving eyesight, after gaining some inspiration from wearing my spectacles. In order to get started, I decided to show my glasses in the poster and hence I experimented with some photos to use as the background.


I wanted to show that a myopic person is very dependent on his glasses in order to see, and hence, I wish to input the message of saving one's eyesight. To show this, I decided to portray a subject holding or putting on his glasses.


In this instance, I wish to tell a message and also use a structure that is viewed from top to bottom. Thus, I chose a vertical picture (left) and once again, I believed a poster should have minimal words and therefore, I chose to input catchy and thought-provoking lines into it.

In the poster, I highlighted

the importance and value of one's eyesight, and to sum it up, I incorporated a scare tactic with provokes people to take care of their eyesight, lest they find themselves needing to wear spectacles.




For the 2 sentences on the top of the poster, I used white colour wordings to contrast it with the black background. To draw more attention to it, I added red stroke to the words.

With regards to the main caption or main message, I had them input in red wordings, for red is a bright colour against the dull and monotonous background, and this will effectively gather people's attention.



This poster has a rather serious tone to it, for it speaks of losing one's eyesight. Hence, the dull and dark nature of the photograph is justified in this sense.




*Note that colour of poster is tweaked and altered upon uploading onto blog.